Case study
Hashi Official
Nuxt 4 SSR storefront for British cordless salon and lifestyle products: catalog, favorites, cookie cart, and WhatsApp-led checkout for UK customers.
Challenge
Present a premium UK brand (10+ years, 2-year warranty, Covent Garden presence) with fast product discovery, trustworthy storytelling, and a checkout path that matches how salon retail actually converts.
Solution
Nuxt 4 with Tailwind 4, Nuxt Image, and SEO modules. Product data drives category pages, hot deals, and structured product detail routes. Cart and favorites persist in cookies (`hashi_cart`, `hashi_favorites`). Checkout composes a WhatsApp order message with line items and totals. Motion, AOS, and brand assets support hero, trust strip, and warranty narrative without a heavy backend.
Outcomes
- Indexable shop, product, and contact routes tuned for search
- Cookie-based cart and favorites with drawer UX on mobile and desktop
- One-tap WhatsApp ordering with formatted cart summary
- UK-focused trust content: warranty, delivery, and brand story sections
- Performance-minded front end with optimized imagery and SSR
Technology stack
Tools and platforms used on this project.
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